ePrize Create Skunk Works To Develop Online, Mobile Marketing Products
Interactive Promotions Leader ePrize on Monday announced the introduction of a product development division that will drive the invention of new online and mobile marketing products. Led by Senior Vice President Drew Bennett and other hand-picked senior leaders from within the ePrize team, the 22-member team acts as a research and development division within the company.
The division?s first innovation is ePrize Secured, a product clients can use in conjunction with ePrize interactive promotions to signify data security and integrity, similar to the VeriSign seal.
On the back end, ePrize clients can benefit from this new offering by coupled with ePrize?s Secure Anti-Fraud Environment technology built into ePrize Secured promotions. For promotions participants, this seal increases comfort with entering personal information and creates enhanced legitimacy for the promotions.
